Advertising & Marketing Technology News | Ad Age
Since 1930, Ad Age is your daily-must read covering the rapid changes taking place in media, retail, food and beverage, sports marketing, travel and more.
Introducing Ad Age World’s Largest Advertisers 2024
2024年12月9日 · Overall ad spending for the world’s top 100 advertisers rose modestly in 2023, but spending gains—and cuts—varied widely by company, country and category. Key …
Top marketers and agency companies ranked—The Big List
2024年12月9日 · A quick take on the biggest advertisers and agency companies. Amazon topped Ad Age Datacenter’s rankings of the largest U.S. and global advertisers. WPP and Accenture …
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Introducing Ad Age Best Places to Work 2025
1 天前 · Ad Age Best Places to Work delivers the score on 50 companies doing a standout job in the ad business. Winners earned high marks on factors ranging from compensation to …
Marketing Intelligence, Marketing Practices, Resource Guides and ...
Z: A generation redefining health and wellness. Marketing health and wellness to Gen Z? A new survey by Student Affinity Network UNiDAYS finds that this generation born in the mid-1990s …
Top advertising trends to watch in 2025 | Ad Age
2025年1月16日 · The Ad Age Amp community weighs in on the leading advertising trends for 2025, including bold creative, AI and the continued importance of human connection.
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Digital Advertising, Marketing and Technology | Ad Age
6 天之前 · Breaking digital advertising and marketing technology news, insights and analysis for advertisers and brand marketers—plus recent ad tech and martech trends.