Elphaba's sister Nessarose in Wicked is destined to become The Wicked Witch of the East in the Wizard of Oz universe. Here's ...

One major character from the musical Wicked ends up becoming the Scarecrow from The Wizard of Oz. Here's how it happens.

Producer Marc Platt and writer Winnie Holzman shepherded the long-running Tony-winning Broadway musical for 20 years, ...

Life after death, for the villainess at least, began in 1995 with children’s author Gregory Maguire’s Wicked: The Life and Times of the Wicked Witch of the West. Maguire’s novel is a revisionist take ...

Here are the details about Wicked 2, officially titled Wicked: For Good, including its release date, likely plot and other ...

Early on, “Wicked” costume designer Paul Tazewell decided that the beauty of Oz needed to be reflected in the wardrobes of Elphaba (Cynthia Erivo) and Glinda (Ariana Grande). This would help define ...

Embrace Your Authenticity Like Elphaba Elphaba's story revolves around her learning to unapologetically embrace who she ...

However, the good news being celebrated is actually the death of the Wicked Witch of the West, with the citizens of Munchkinland triumphantly singing about how now she has perished, and the land ...

Can you see Google as the all-powerful wizard of digital marketing, and brands as Elphaba, the true heroes (or antiheroes) of the marketing story?

In the deleted scene, Elphaba explains that Glinda has never been in a situation that required magic because she hasn't faced ...