The moment-marketing strategy aims at resonating with viewers' hopes for tax relief, making budget discussions engaging in the context of high political anticipation ...

As part of Social Samosa’s 40 Under 40 jury, Pratik Mazumder of Mahindra Holidays & Resorts shares his perspective on building trust with consumers, his experiences as a marketer and more.

Be honest and relatable: build a deeper connection by being transparent about your goals. For example: ‘We’re really trying to grow our practice with wonderful patients like you, and your support ...

Email marketing is a vital part of any digital marketing strategy today. Email stands as the most reliable method to reach ...

Influencer marketing tends to get a lot of press these days, given the stratospheric sums involved in celebrity endorsements ...

After all these years, email remains an effective method for businesses to reach their target audiences. There are ...

In an era where innovation and resilience define the future, a select group of trailblazing individuals is setting the ...

eGrowcery, which operates in the United States and abroad, gives retail groups like Houchens Food Group the ability to provide a white-label eCommerce platform to the retailers it supplies and ...

Know the top marketing strategies to boost growth, attract customers, and outperform competitors in your business journey.

Traditional marketing methods, like expos and print ads, were once the cornerstone of franchise expansion. But as times have ...

Email marketing remains one of the most powerful tools for driving customer engagement and revenue—if done right. With ...

Cross-Channel Integration: Leverage the strengths of different online channels by integrating them strategically. For example, use social media platforms to promote blog content, and include links to ...