Years ago, when we introduced the NSX to the world for Acura's Super Bowl spot, our goal wasn't to showcase flashy driving ...

The Cleveland Browns have selected Archbishop Hoban star Elbert Hill to represent them at the Nike "Next Ones" Competition during Super Bowl week.

A new high school sport has entered the fold in Mississippi. The New Orleans Saints, in collaboration with the Mississippi High School Activities Association, announced the sanctioning of girls flag ...

Both women's teams are owned by the Bhathal family, which also has a stake in the NBA's Sacramento Kings. The $150 million campus, set to open before the start of the 2026 WNBA season, will repurpose ...

Not only is LeBron James one of the most accomplished basketball players in NBA history, he’s also one of the most ...

Eagles star running back Saquon Barkley won't just be televised on the field during Sunday's Super Bowl LIX. He's also the ...

In some years, the Super Bowl commercials are as memorable as the game itself. Here are the 10 best Super Bowl commercials of all time.

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

More than a third watch for the ads, Nielsen dives into the power of Black consumers, Fox News beats morning talk mainstay.

Paul Rodriguez always gets massive deliveries from his shoe sponsor Nike SB. You've seen them before, hell, we've even totaled up the value of one of his ~monthly packages. See something you like?

Teenage athletes with dedicated social media followings are becoming the next generation of brand ambassadors, and they can ...

Champions League Debrief: Liverpool book their place in the last 16 Liverpool qualify for the Champions League's last 16 but Aston Villa have work to do.