Learn what's the best way to create a marketing communication plan for your business. Follow these six steps to define your objectives, identify your audience, develop your message, ...

A plan gives focus and structure to communications ... Lea Studer is Senior Director of Marketing Communications at SCORR Marketing. She is an accomplished marketing communications professional ...

Colorado College is pleased to announce that Johanna Blickenstaff is the new Vice President for Strategic Communications and ...

Reid joined Davey in 1986 and has worked in numerous corporate communications and marketing capacities. The Davey Tree Expert Company has promoted Sandee Reid to executive vice president of corporate ...

With a strong foundation in crafting and executing impactful communication strategies, the CEO of The YellowLeaf Agency, a 360-degree marketing company, Randolph Ogbekhilu, has driven narratives for ...

Premier event for destination marketing and communications professionals attracts sold-out attendance for second year.

The Advertisers Association of Nigeria has unveiled plans to host its annual African Awards for Marketing Excellence, spotlighting innovation and impact in the marketing industry.The event, slated for ...

Primitive marketing agency has launched its new public relations arm, naming Chris Cook to lead it to better support ...

In today’s fast-paced digital landscape, businesses are constantly seeking innovative solutions to engage customers, ...

Melissa Sierra, Executive Vice President of Media Integration at USIM, has been accepted into Forbes Communications Council, an invitation-only community for senior executives in communications, ...

Firms are deploying new tools to create campaigns and track how effective their marketing spending is, but the core concept ...