Marketing can be a powerful force. Here's how to ensure your marketing efforts are driving your industry toward good.

In determining the five types of Super Bowl ads, many factors must be parsed. Lotta ins, lotta outs, lotta what-have-yous. These include but are not limited to the stature of the brand, its goal for ...

Since the start of the current millennium, companies have been continuously upping their advertising game during the Super ...

A television attack ad in Wisconsin's Supreme Court race features a doctored image of the liberal candidate, a move her ...

However, did you know a lot of the bots you have been using are actually examples of artificial intelligence? The bot has been designed to mimic human-like responses and perform a variety of tasks.

The omission begins to make sense when you consider Trump’s pitch to “Make America Great Again.” In his inaugural address on ...

Foods advertised in NFL commercials contain an average of nearly 40% of the daily recommended sodium intake, according to a ...

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Advertisers pull out all the stops for their biggest— and often most expensive—ads of the year ... but it’s a good idea to ask your doctor before trying any new supplements.

A good ad doesn’t need to be complicated. In fact, sometimes it’s the simplest ones that burrow their way into our brains forever. That’s certainly the case with Budweiser’s vocal frogs.