Puma has set up activations in the UAE and Saudi Arabia in an effort to form personal connections with consumers in the ...

The world of marketing is in constant flux. What worked brilliantly last year might be completely ineffective today. Consumer ...

Sairam Ranganathan of Wavemaker India unpacks how the agency is integrating AI with human creativity to enhance performance ...

The overwhelming majority of brands are going for laughs, most of them with celebrity-packed spots full of silly visual effects. Aliens are a popular theme—Totino’s, Doritos and cookware brand HexClad ...

MALAYSIA: Malaysia’s tourism sector faced challenges in 2024, as the country recorded just over 25 million international ...

The media personality and serial entrepreneur shares her thoughts on building a business by first connecting with audiences rather than targeting them.

Warner Chappell Music has signed an exclusive worldwide administration deal with singer-songwriter Luke Steele from Australian electronic group Empire of the Sun. Steele has long established himself ...

According to Bacardi’s sixth annual 2025 Cocktail Trends Report, multi-sensory and immersive drink experiences are set to ...

TRBusiness and m1nd-set are pleased to announce the finalists of the consumer-voted Travel Retail Awards: Asia Pacific 2025 ...

Skechers U.S.A., Inc. ("Skechers" or the "Company") (NYSE:SKX), The Comfort Technology Company® and a global footwear leader, today announced financial results for the ...

CAPE TOWN CITY HALLSpeaker of the National Assembly, Ms Thoko Didiza,Chairperson of the National Council of Provinces, Ms Refilwe Mtshweni-Tsipane,Deputy President Shipokosa Paulus Mashatile,Chief ...

We will continue to produce and update our easy-to-understand and jargon-free codes of practice and guidance to help those in ...