Employees also had a first glimpse of the design of the Volkswagen brand’s future entry-level electric model at a price of ...

"State of Destination Marketing 2025" by Sojern reveals increased digital advertising budgets among DMOs, with growing challenges in ROI demonstration and opportunities in AI and data-driven ...

Sharaf DG, the Middle East's premier electronics retail chain, has transformed its customer engagement strategy through an ...

In today’s fast-paced digital landscape, businesses are constantly seeking innovative solutions to engage customers, ...

ASUS India is betting big on digital-first strategies, consumer experience, and targeted communication to strengthen its position among Gen Z and Gen Alpha. With a structured budget allocation and a ...

Social media is a powerful tool that allows small business owners to connect with their customers and grow their businesses.

Lorraine Landon works to improve digital maturity for Google clients across sub-Saharan Africa as the region’s head of ...

How did Trump’s America First isolationism suddenly morph into an Americas First mergers and acquisition (M&A) strategy? Let’s be clear on who Trump is: The man does not come with a vision of ...

It provides insights into how healthy campaigns perform and pinpoints areas for improvement. Data-driven marketing ensures that decisions are based on measurable outcomes rather than assumptions. For ...

Iranian President Masoud Pezeshkian and Russian President Vladimir Putin are scheduled to meet in Moscow on 17 January to sign a strategic partnership treaty that has been years in the making.