Neon colors, for example, can attract attention for ... is available to help educate you about direct mail. Do-It-Yourself Direct Marketing: Secrets for Small Business by Mark S.

Don’t underestimate the power of having a physical letter or flier in your hand, says Nicola Davis of Indicia Worldwide.

In today’s digital-first world, marketing strategies often revolve around virtual channels such as social media, email campaigns, and online advertisements. Yet, direct mail has retained its value as ...