For example, if you know you’re targeting 18 year olds then you’re probably going to have more luck with TikTok, brand partnerships, a targeted discount offer by email and digital ads rather than ...

Commissions do not affect our editors' opinions or evaluations. The negatives far outweigh the positives with Direct Auto’s car insurance. This includes very high rates for all the driver ...

With the AAP govt's promise of a Rs 2,100 direct transfer to women being one ... BJP is in a good position to convince people with the examples of party-ruled Madhya Pradesh and Maharashtra.

Hindustan Unilever is streamlining its distribution process by directly supplying products to kirana stores in Mumbai, with the aim to reduce supply time to under 24 hours. Distributors will manage ...

Budget Direct has aired its latest blockbuster commercial via agency 303 MullenLowe, featuring a mighty meteor which crashes to the ground and barrels through the city in a chaotic sequence of ...

Adding a brief example of a successful campaign ... All these have indirect or direct relationship with marketing campaigns most of all the time so these balance is what I look at as on road ...

We'll also examine examples and strategies to help brands create unforgettable campaigns. Ambient advertising is a type of marketing that uses unusual or unexpected places to deliver a brand message.

This has been a boon for marketers trying to run more targeted, more measurable TV campaigns, but struggle to understand how effectively television influences purchase behavior. Let’s look at a real ...