During what could be a banner year, a focus on generative AI and the convergence of connected TV and retail media key into ...

Brands that integrate AI into their advertising decision-making will optimize their investments and be able to anticipate ...

DeepSeek AI revolutionizes marketing strategies with groundbreaking technology, promising unprecedented advancements in the ...

An ad industry alliance has launched a major new resource designed to assist the industry in making advertising accessible to all. The Ad Accessibility Alliance has today (28 January) announced a new ...

The Advertisers Association of Nigeria has raised concerns over the continued absence of a governing council for the ...

Inspira Marketing bridges the gap between emerging and established talent through its immersive Brand Camp summer internship ...

Indie agency Sunny Advertising has promoted Sarah McNeil to chief executive officer, effective February 1.The ...

LinkedIn’s latest marketing jobs report highlights industry growth, key skills, and strategies for career success.

Nikhil Kumar, Chief Growth Officer, mediasmart, explains how emerging trends like connected TV, digital out-of-home, and ...

The companies have full control of marketing, incentive, and messaging, as well as receive complete performance analytics. With such reporting available, the pharma industry has the tools ...

As someone who has experienced both sides of the healthcare marketing industry – within the pharmaceutical company and, now, on the agency side – I see a disconnect between the traditional ...

Tourism generates nearly $800 million of economic activity in Duluth each year, and the 1% general sales tax is the city’s ...