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12 小时
Keys and Sinner won on court at the AO, but which brands won off court?
Each year there are four Tennis Grand Slams and in Australia we’re lucky to kick off the year with the Australian Open. In ...
21 小时
Publicis Group acquires Atomic212 in major consolidation for media agency sector
Holding company Publicis Group has acquired indie media agency Atomic212 in what is likely to be one of the last major agency ...
1 天
Artline pens are ‘up for the challenge’ in new campaign, via Reborn
Artline pens and markers are up for the challenge – whatever that challenge may entail, in a clever new campaign courtesy of ...
1 天
Dig agency appoints new GM
Dig agency has appointed former Clemenger BBDO client partner Anita Deutsch-Burley as its new general manager.Deutsch-Burley ...
5 天
Expanded Myer One loyalty program to relaunch in 2025
Myer has officially ballooned into a 783-outlet behemoth, with department stores, Just Jeans outlets, Jacqui E, Jay Jays, ...
5 天
The end of perfect: How being authentic, building in public and growing trust can help you ...
Last year, marketers were given a masterclass in adaptability. Trust in social media eroded further, with a staggering 81% of ...
5 天
Dynamic Duos: How a tipsy tumble sparked a winning partnership
In Dynamic Duos, Mumbrella each week asks two colleagues with a professional and personal affiliation to share with readers ...
5 天
Rivers to shut 136 stores across Australia, with over 600 redundancies
Legendary Australian boots and clothing brand, Rivers, has failed to find a buyer, with all 136 of its retail stores closing, ...
6 天
‘A dramatic shift in consumer sentiment’: Woolworths and Coles are now the most ...
As the country steered its way out of the pandemic, Woolworths and Coles were Australia’s two most trusted brands.Now, after ...
4 天
Missing Perspectives launches women’s sport podcast series in collaboration with MECCA
Media startup Missing Perspectives has joined forces with MECCA’s social impact movement, M-POWER, to launch a new video and ...
4 天
Kinder launches e-book platform for kids
Ferrero Group’s chocolate brand Kinder has launched an innovative e-book platform to transform story time for families, ...
7 天
‘Commonwealth Tok’: How the digital landscape is evolving on TikTok in a post-ban era
The recent TikTok ban in the United States has shone a spotlight on the platform’s global dynamics, sparking a movement among ...
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