Traditional marketing focuses mainly on raising brand awareness and establishing ... growth marketing tackles all areas of the marketing funnel. This includes: Awareness, Acquisition, Activation, ...

Founded by Karthik Jagannathan, Yogesh Narayanan, and Yathin Panchanathan, Gallabox emerged from their firsthand experience ...

Is your marketing team ready for causal AI? These three steps will reveal gaps and set your GTM strategy up for success. The ...

Siddhartha Sahn has previously worked with Leo Burnett, Dentsu Webchutney, Tribal DDB, Indigo Consulting, M&C Saatchi ...

They use machine learning algorithms to optimize ad campaigns and deliver personalized ads While the app marketing funnel may include similar stages to the traditional digital marketing funnel, it ...

In today’s competitive landscape, small businesses face the challenge of making a lasting impact with limited resources. The most effective marketing strategies combine the best of traditional and ...

Follow-up is the key to conversion, but it’s much easier when you don’t have to lift a finger to do it. Instead of doing the manual labor of making phone calls or relying on emails or display ads that ...