After all these years, email remains an effective method for businesses to reach their target audiences. There are ...

Email marketing is a vital part of any digital marketing strategy today. Email stands as the most reliable method to reach ...

As part of Social Samosa’s 40 Under 40 jury, Pratik Mazumder of Mahindra Holidays & Resorts shares his perspective on building trust with consumers, his experiences as a marketer and more.

The future of AI voice lies in its ability to elevate storytelling, foster deeper connections and enhance the overall brand ...

The moment-marketing strategy aims at resonating with viewers' hopes for tax relief, making budget discussions engaging in the context of high political anticipation ...

TikTok’s future in the U.S. remains uncertain, and both creators and brands are bracing for impact. According to CNBC, a ban ...

If you’ve been spinning your wheels in a reactive job search—applying to endless roles with little to show for it—it’s time ...

Fraudsters exploit the sense of urgency around liquidation sales to trick shoppers into impulse purchases. Learn how you can ...

In this article, Sojern’s Noreen Henry, Chief Revenue Officer at Sojern, will discuss the top digital marketing trends in the ...

Some customers drive loyalty and others drive volume — both matter. Here’s how to engage each group while optimizing your ...

Did you know that approximately 92% of people fail to achieve their New Year’s resolutions This striking statistic sheds light on a common dilemma ...

For decades, conservatives have preached the virtues of free markets, railed against government overreach and ch ampioned the ...