“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson ...

rewrite this nicely Boosting Brand Discovery with Personalized Ads Meta’s strategy with ads in Threads is designed to help users discover businesses and brands that align with their interests.

Meta's removal of manual Audience Types targeting from Advantage+ catalog ads signals a major shift toward AI-driven ad targeting.

Meta executives had a very different emphasis in a Jan. 17 call with advertisers. They focused on the steps brands can take to keep their ads from appearing near content they deem out of bounds ...

A consumer advocacy group has urged EU regulators to take action against Meta Platforms over its “pay-or-consent” ...

Meta is to start testing ads on its micro-blogging platform, Threads, with a selected number of advertisers in the US and Japan. The move marks a first run for the tech giant at generating revenue ...

Meta's Q4 2024 earnings are solid, with increased user growth and ads driving strong revenue, with an increased focus on AI in 2025.

It may not have reached a billion users just yet, but Meta has decided to launch ads on Threads anyway, with initial testing to begin with selected users/brands in the U.S. and Japan. Meta did ...

Meta tests image ads on Threads, offering new opportunities for advertisers. Learn why this matters, how it works, and what brands should do now. Threads is launching a limited ad test in the ...

Social media giant Meta on Wednesday reported surging profits and revenue for 2024, announcing ambitious plans to expand its ...

Please note that your conversations will be recorded. Meta is rolling out ads on its Threads app, targeting a rapidly expanding social media platform with over 300 million monthly active users.