Broadly defined, IMC is a concept of marketing communication planning that recognises the added value of using a comprehensive plan to evaluate the strategic roles of a variety of communication ...

Global Marketing and Communications provides an integrative approach to marketing communications at Northwestern. We use data and insight to develop strategy, translate that into creative solutions, ...

All students complete their studies with a capstone where students work to create an integrated marketing communication plan for a real-world client for corporate or non-profit organizations. In ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

The AAS Fashion Marketing and Communication program at Parsons is an intensive, flexible degree centering on the fundamentals of communication strategy. You explore the relationship between brand, ...

Effective communication strategies are key to ensuring a successful transition to the public market, especially as IPO ...

The Bachelor of Communication (Digital Marketing) is the only degree in New Zealand that combines business, marketing strategy, and creative visual and verbal communication skills. Combine your love ...

Laurinburg native Jamesia Harrison has joined Shaw University — one of the nation’s oldest historically Black colleges and ...