The fashion and apparel industry continues to demonstrate its dominant position in ecommerce. The sector has achieved a ...

U.S. consumer confidence, a key determinant of the economy’s health, dipped for the second consecutive month in January. The ...

Before Covid-19, pressure on supply chains and high inflation, smaller brands – particularly better-for-you products – were ...

Lakshita, known for its ethnic and fusion wear, has seen strong growth after the pandemic. The brand is gaining popularity.

If 2024 felt like the year of weir d for consumer brands, which produced such products as beer-infused ice cream, pretzel ...

Retail hiring trends across the sector are evolving rapidly to keep pace with consumer behaviours, tech advancements.

Many more brands are learning to establish influencer relationships ahead of time and ask their influencers to play a significant role in the launch of an experiential marketing event. An economically ...

IDSA Chairman Vivek Katoch highlighted the challenge e-commerce poses to direct selling due to discounted online sales.

Carrefour’s business strategy is explicit: by 2026 it will operate under a strong omnichannel principle with an offensive ...

In a world where data reigns supreme, the real power lies not in the numbers but in the stories they tell. Communicating data ...

Financial writer bullish on Ibotta's pivot to third-party partnerships, highlighting revenue potential and growth with ...

Strategic manufacturing, premiumisation, and retail expansion drive Apple’s historic rise in India’s competitive smartphone ...