Launched in 1997 under the brand Channel 5, it was renamed to Five in 2002. It reverted back to Channel 5 in 2011 and then 14 ...

Ads during women’s sports programs were 40% more impactful than the average primetime advertisement, according to EDO.

A group backed by Elon Musk is running ads targeting Republican lawmakers in several states over their support of a federal ...

Is there really a difference between TV ads and online video ads? If you ask consumers, the answer is a resounding yes: 63% of consumers say they trust the ads they see on television, whereas just 48% ...

Google may be bringing channel reporting to the Google Ads Performance Max campaigns. I spotted this via Kirk Williams who posted a photo of a slide from Google Think event in Amsterdam where ...

Sony spent over a million dollars to swarm SF streets with 250,000 bouncy balls, breaking windows and destroying cars in the process.

TEGNA gets rating hold, more cautious than the bullish consensus today. It can be impacted by political ad spending drop in ...

From science experiments to adventure stories, Kidstream keeps kids entertained and learning. When I was a kid, my Saturday ...

Amazon Ads has announced the launch of Sponsored TV, a self-service ad solution, for brands of all sizes that sell on Amazon.in. Sponsored TV enables brands to run streaming TV campaigns to reach ...

After elbowing its way into the thick of the pop-culture conversation, women's sports are now commanding a volume of ...

The tech billionaire has been leading DOGE's effort to slash federal spending. Billionaire Elon Musk's political action committee, America PAC, has placed its first-ever nationwide TV ad, a $1 ...