A brand’s ability to forge meaningful connections often lies not in what a brand offers, but in how it resonates emotionally ...

Dell made a slew of announcements at CES 2025 to revamp its PC offerings, extend its software and services and reintroduce ...

The global powerhouse announced thousands of employees will lose their jobs amid declining sales and the company will enact a ...

CIFDAQ has named Anuj Barasia as its new Global Chief Marketing Officer (CMO). In this role, Anuj will spearhead CIFDAQ’s global marketing strategy, strengthening the brand’s position as a leader in ...

Capri CEO John Idol said Versace may have leaned too hard into quiet luxury while pricing out its entry-level customers.

A new spot and a free coffee promotion on the Monday after the big game are part of the chain’s marketing-powered turnaround ...

The waterproof sneaker brand Vessi debuted on Kickstarter in 2018, with early growth fueled by a promise of 'no more wet ...

MicroStrategy (MSTR) has changed its name to Strategy in a move to simplify its brand and reflect the focus of the company, ...

The event has proven to be ideal for Budweiser, Doritos and other products to launch new offerings and quickly reach ...

Are you ready to amplify your brand’s reach and establish authority in your niche? Guest posting could be the golden ticket ...

Anne-Gabrielle Dauba-Pantanacce has been appointed Chief Communications & Brand Officer at TF1 Group with effect from April 1st. She succeeds Maylis Carçab ...

The European Central Bank hopes U.S. President Donald Trump's plan to support cryptocurrencies pegged to the U.S. dollar will ...