Ring in the new year with innovative ways to approach cocktails and spirits, thanks to Bacardi's sixth annual trends report. Through brand-led research, Bacardi noted a few beverage movements they ...

This version uses Bacardi white rum and spiced rum, a variety of juices and splash of grenadine syrup. It’s not only boozy and delicious, but it’s also the color of a Caribbean sunset, making ...

Grey Goose vodka is be expanding its footprint in tennis as the official vodka partner of the Australian Open, making its debut at the 2025 tournament.

The festive spirit is all around us, and isn’t that what makes this time of the year simply the best? Well, that and more occasions where we can drink (and serve) our favorite cocktails. But more such ...

Bacardi has counted the cost of UK drinkers moving away from spirits. (Photo by Scott Olson/Getty Images) UK drinkers ditching spirits in favour of wine, beer and non-alcoholic drinks has hit the ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Join Hemant Mundkur, Brand Ambassador for BACARDÍ India’s portfolio in making some refreshing BACARDÍ Rum Cocktails for the weekend! Sounds fun already, right? And the best part- it's as easy as ...

Coming right on time for the widespread World Cocktail Day celebrations across the country this Saturday (May 13), the latest Bacardi Cocktail Trends Report reveals hot new flavours, sensations and ...