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Campaign US
1 小时
RxBar’s campaign for the new year calls B.S. on self-improvement messaging
The protein snackmaker launched its latest campaign, The B.S. Blocker, with an intent to keep its audience honest and ...
Campaign US
6 小时
Kekst CNC handling comms for Party City closure
Global communications consultant Kekst CNC is handling bankruptcy communications for Party City Holdco as the retailer and ...
Campaign US
6 小时
Stagwell set to acquire strategic digital communications agency Create Group
Stagwell has entered an agreement to acquire Dubai-based strategic digital communications agency Create Group. The agreement ...
Campaign US
8 小时
M&S Food unveils health-led campaign to highlight new ranges
Marks & Spencer Food has launched a campaign to highlight its new health and wellness ranges, focused on a hero product called the Brain Ball. The campaign, which breaks today, will run across TV, ...
Campaign US
3 天
Why Google has never looked more fragile as an advertising channel
In reality, it is going to take years for anything material to happen off the back of this ruling. Google is expected to ...
Campaign US
3 天
Are you not entertained? Pop-Tarts, once again, brings spectacle to bowl games
Have fun with others. By interacting with other food-themed bowl games like the Cheez-It Bowl and Mayo Bowl, Pop-Tarts leaned ...
Campaign US
6 天
Golin forecasts DE&I, changing media among top communicator impacts in 2025
Golin’s corporate reputation trends 2025 report was compiled with insights from more than a dozen experts in the U.S. and ...
Campaign US
6 天
Winners, predictions, consolidations: Campaign US’ top 10 ad agency stories of 2024
Some winners of the agency categories included Curiosity for Corporate Communications/Marketing Team 2024, Assembly for Media ...
Campaign US
7 天
The new era of advertising: AI, creativity and consumer trust
The game has changed and marketers can no longer rely solely on media targeting signals. Now, the creative itself is the ...
Campaign US
3 天
Sandals Resorts digs deep into its Caribbean roots for global brand campaign and refresh
But for Sandals Resorts, the parent company of the Sandals and Beaches All-Inclusive Resorts, its properties’ identities are ...
Campaign US
3 天
What B2B marketers are betting on in 2025
Marketers no longer simply push out generic content and hope it resonates. B2B decision-makers increasingly demand ...
Campaign US
7 天
A look back on retail’s biggest numbers in 2024
U.S. holiday retail sales are expected to top $1 trillion in 2024, with about a 3% projected increase from last year, as ...
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