For example, for Slovakia, he chose “Land of Castles and Culture” over the real slogan, “Travel to Slovakia: Good idea”. For Iran he chose “Timeless Beauty, Endless Wonder” over the ...

I am quite impressed by Malaysia’s tourism slogan, “Truly Asia”, as I think it is an appropriate description. “Amazing Thailand” and “Incredible India” capture and hold people’s ...

The NZD$500,000 (£227,742) campaign features the slogan “Everyone Must Go” as a way to create urgency for Australian tourists to visit the country. However, critics, including Labour MP ...