Agentic artificial intelligence (AI) is transforming workflows, but growing costs are catching businesses off guard.

However, the business cannot survive—let alone thrive—unless it is also able to monetize some of that value – in order to generate sufficient funds to pursue future innovations, repay and reward ...

The price of a product is how much a customer is asked to pay for it. When setting a price, a business needs to consider: ...

From advanced advertising tools to dynamic pricing and international expansion, here are my best tips for how to thrive on ...

For small business owners, defining the right pricing strategy can feel overwhelming. Here are some tips to help you find the right pricing balance. Related: Did You Price Your Product Right?

"As a small business owner, one pricing mistake I ... However, I soon realized that this pricing strategy was unsustainable ...

Pricing a new product/service was one of the most challenging and trickiest tasks I had to perform, or participate in ...

Ofek, Elie. "Pricing Strategy and Channels of Distribution: Where Value Delivery and Value Capture Intersect." Harvard Business School Background Note 524-093, May 2024.

The Strategy and Tactics of Pricing: A Guide to Growing More Profitably (2010): Nagle, Hogan, and Zale, Prentice Hall. Pricing Information: How to customize both the product and the price (1998): Carl ...

In a pilot project with a major supermarket chain, Store-Level Optimization drove a 7% increase in profits and 1.25% growth ...

The retail industry is witnessing a paradigm shift, thanks to the transformative power of machine learning. A recent article ...