The brand took off in 2013 and has continued to grow in popularity. By 2023, the company reportedly hit a revenue high of 200 million pounds (RM887.4 million), as reported by The Financial Times. The ...
Gen Z and millennials keep buying plushies, or stuffed animals in a boost for the toy market. A Mintel analyst said plushies are "kind of hot right now." Adults spent more than $1.5 billion on ...
The world has gone soft for soft toys. On TikTok videos tagged #Plushies, featuring various stuffed creatures and objects, have been viewed around 8bn times. Stampedes have broken out at shops.
But, you know, you can still be a professional and love plushies. I feel like we’re getting out of older ideas of what it is like being adults.” The toys — which range in price from around ...
Gen Z and millennials' love of plushies is bringing some cheer to the toy industry. Young adults adore their stuffed animals, whether they're hanging onto the battered old ones from their ...