You can use surveys, focus groups and other online tools to gather valuable data, helping you understand what drives customer decisions, identify trends and fine-time your marketing strategies to ...

However, it's still hard for consumers to not be creeped out at times by marketing campaigns that are so precise. The rise of Big Data has resulted in marketers gaining access to specific behavioral ...

Online pill services are using the same aggressive ... told me that "when it gets to that level of targeted marketing, there's no way for people to know what other people are experiencing." ...