PepsiCo does not run from Baja Blast’s origin story with most consumers – that it tastes almost genetically engineered to ...

Becky is just one of many musicians participating in Super Bowl LIX campaigns this year, and Mountain Dew is only the latest company that has rolled out teasers in recent weeks. Charli XCX stars in a ...

Invitations to exclusive industry events and research by Danielle Oster , January 31, 2025 ...

For the second year in a row, Mountain Dew is using the biggest stage in advertising to promote its fan-favorite Baja Blast flavor. This time, it has enlisted Latin artist […] ...

Mountain Dew Baja Blast will be getting its own commercial during Super Bowl LIX, as Becky G has joined them to promote the ...

Super Bowl LIX, with an audience of more than 120 million, is being held at the Caesars Superdome in New Orleans, Louisiana, ...

Becky G tells PEOPLE that she had a blast on the set of Mountain Dew's 2025 Super Bowl commercial, revealing the nickname she was given while filming.

Creative agency Awkward Ads has partnered with Mountain Dew and Doritos to launch a new campaign aimed at capturing the spirit of Gen Z in Iraq. Awkward Ads was tasked with creating a campaign as bold ...