But there are plenty of examples of games in-app stores that take fairly aggressive ad strategies and still enjoy ratings of up to 4.5 stars. So why do so many developers hold back? Developers strike ...

Share of mobile games in mobile advertising spending vs. share of mobile games in mobile time spent in the United States from 2020 to 2025 Characteristic Time spent in mobile games as share of ...

Classics games like Stranger Things, Cytoid and more are part of the list. The listed games are available free to download on iPhone and feature no ads. Below listed games will drive you back to ...

Bank of America’s said concerns over a slowdown in mobile gaming ad tech are premature, with strong data pointing to a ...

The mobile game advertisements that pop up all over social media platforms may promise better, more complete games than they actually deliver. Researchers at Penn State studying these “fake games” — ...

AppLovin's integrated platform revolutionized mobile game advertising, driving a 700% stock surge in 2024 and unlocking a multibillion-dollar market. The company excels in inventory, sell-side ...

Known for a deep understanding of the mobile gaming ecosystem and data-driven ad solutions, Bowen has a proven track record of delivering results for clients and stakeholders. Passionate about ...

The most popular mobile games "are being advertised without disclosing ... Only two of those 22 games properly disclosed loot boxes in their advertising, with the Play Store's highest-grossing ...

In the tongue-in-cheek spot, Ramsay reveals his new persona but it's not quite plain sailing. It shows his journey of finding peace, from affirmations, to digital detoxing, weighted blankets and ...