Brin is a Toronto-based contributor who covers physical retail. Fitflop, the UK-based ergonomic and wellness footwear brand, recently opened its first US store in New York City's SoHo. It launched ...
Fitflop's Rally trainers promise 'maximum comfort', and on this front they really deliver. I wore them all day at Chelsea Flower show, with an existing blister and mild plantar fasciitis, and at no ...
After some research, I came across fitflop's short-style Wonderwelly Wellington boot, and the style, fit and comfort is the best I've experienced from this style of shoe. Fitflop's Wonderwelly boot ...
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