Launching a banana to space aboard a Starship and social media chatter about an In-N-Out Burger restaurant on Mars are the latest examples of how SpaceX is taking guerilla marketing to the heavens.

"Today, we're flying Starship's first-ever physical payload, which is, as you might have guessed, a banana." According to Space.com, the toy banana was "a stand-in for gaining the government's ...

First Starship Payload: A Plush Banana Flight 6 carried the first-ever ... indicator but remained onboard and was not released into space. The Starship upper stage followed a semi-orbital ...