BBC3 年
Aunt Jemima to rebrand as Pearl Milling Company this summer
After 130 years on kitchen tables, Aunt Jemima products will have a new name: Pearl Milling Company. The announcement from PepsiCo-brand comes almost eight months after the company said it would ...
BBC4 年
Aunt Jemima to change branding based on 'racial stereotype'
"We are starting by removing the image and changing the name ... for the New York Times, Cornell University African-American literature professor Riché Richardson described Aunt Jemima as ...
Newsworthy Women on MSN4 个月
Aunt Jemima: Scrapping the Syrup "Mammy"
The name “Aunt Jemima” was inspired by a minstrel show ... and the power of branding. A New Chapter: The Rebranding to Pearl ...
Newsner Stories on MSN2 个月
Aunt Jemima rumored to be returning to stores’ shelves after mass removal
In June 2020, Quaker Oats announced the decision to retire the brand name Aunt Jemima, but now it’s possible it may make a ...