Welcome to the Department of Marketing. We are committed to collective excellence in teaching and research in all areas of the disciplines of marketing, consumer behaviour, and supply chain management ...

Our marketing department has produced dominant textbooks in three key areas of marketing: marketing management, channels of distribution, and sales promotions. The marketing faculty serve as editors ...

Whether you choose a consulting or agency route, or seek to work in the marketing department of a large organization, technical acuity, agility and a strategic mindset will be crucial as you advance ...

As the CEO of an e-commerce marketing automation platform, here are three areas of e-commerce I’m watching in 2025. President-elect Donald Trump has proposed instituting tariffs on all imported ...

That's according to a survey conducted by Madison Logic and Harris Poll of 300 marketing decision-makers (director level or higher) in the United States. An infographic (below) covers key findings ...

Marketing is an area of business that encompasses several subfields, including advertising and brand management, marketing analytics and research, digital media and public relations. According to ...