Our Marketing group’s research is internationally renowned, drawing on our diverse backgrounds in economics, psychology, marketing, management, and physics. We’re proud of our faculty team and ...

Our marketing department has produced dominant textbooks in three key areas of marketing: marketing management, channels of distribution, and sales promotions. The marketing faculty serve as editors ...

An online international marketing management degree can teach students how to use innovative thinking and marketing to reach consumers domestically and internationally that will not only yield ...

Allen founded MarketingProfs in 2000 and continues to provide strategic direction for the company. He’s currently a Professor of Marketing at the University of Southern California. Prior to ...